Gap, one of the world’s most iconic apparel accessories brand, introduced ‘The Fall 2017 Collection’ to focus on ‘Feel Good Jeans’ – classic American styling with a comfortable hand feel, flattering fit and cozy fabrics to help transition through the season.
The Fall 2017 range features an array of colours and prints, including reds, blues, greens and vintage florals. With denim at the heart of the season’s key offering, the highlights are the Sculpt and Shape fit for women. The new Super Slimming Denim features innovative fabric that creates a slimmer appearance for longer, leaner legs. To transition from warm to cooler weather, leggings come in a palate of the season’s colours and prints. Pretty woven tops with ruffles, lightweight denim skirts, vintage floral dresses, and soft spun knits are key must-haves for casual layering and easy styling.
The Gap range for men highlighted on the Performance Collection, which fuses the fit and style of everyday favourites with performance technology, like stretch and water repellency, ensuring that they not only look good, but are perfect in any condition. This product innovation is also featured in Gap’s Stretch Denim and Athletic Fit jeans. Apart from the Performance Collection, the Rugged Motocross range introduces Indestructible Denim. This is one tough jacket that can take a beating. At 100% more tear resistant and 400% stronger than regular denim, this product is up for any challenge, but is still comfortable enough for everyday adventures.
The GapKids and babyGap collections showcase easy going clothing, which include ‘wear now bottoms’ that concentrate on leggings for girls and chinos for boys, along with Super Denim in warm fall colors. The collection focuses on Disney and Marvel themes which are incorporated throughout the line. This season, Gap x Disney Snow White and the Seven Dwarfs will be the main attraction, bringing optimism and friendship to the little wonders of every day.
Arvind Lifestyle Brands Limited is a subsidiary of Arvind Ltd which is India’s largest integrated textile player and is one of the oldest and most respected groups in the Textile Business in India. Arvind is also one of the largest producers of denim fabrics and is supplier to a large number of fashion brands in the world. Arvind has been a pioneer in bringing international brands to India and first brought ARROW to India in the year 1993. Arvind has licensing relationships with many international brands including GAP, TCP, Gant, Nautica, Aeropostale, Arrow, Izod, US Polo Association, Elle, Ed Hardy, Hanes, Cherokee and Geoffrey Beene.
Founded in San Francisco in 1969, Gap’s collections are designed to build the foundation of modern wardrobes – all things denim, classic white shirts, khakis and must-have trends. Beginning with the first international store in London in 1987, Gap continues to connect with customers online and across the brand’s more than 1,700 company-operated and franchise retail locations.
– Apparel and Textile News, Apparel Talk, Indian Apparel