Around 1,100 Fall/Winter collections were viewed by about 16,100 trade visitors and buyers from Russia, Belarus, Kazakhstan, Uzbekistan, Azerbaijan, Estonia, Ukraine, Turkey, Italy and China at the recently held 24th edition of ‘Collection Première Moscow’ (CPM).
The Eastern European trade event hosted over 40 fashion shows including an emerging designer showcase by students of British Higher School of Art and Design, a foreign-themed catwalk ‘Italian Fashion on Stage’, a children’s parade and an award ceremony titled PROfashion Master.
About the fair, project director, Christian Kasch, said, “It was an intense four days. I was able to see not just creative fashion here but also creative sales solutions and opportunities from our exhibitors.”
In addition to fashion shows, the fair also organised a beachwear and bodywear-specific segment, Moscow Mode Lingerie and Swim (MMLS), in collaboration with Eurovet. Both exhibitors and visitors were very positive about the dynamism, new design and practical and effective opportunities for exchange at the new ‘Lingerie Talks’.”
“It was a strong event and we are already working on the September edition. Many brands attended the show and showed great interest in the next edition. The event served as a launch pad for global debutantes like Cakes and Kisses, a brand from the international womenswear label Betty Barclay.