Jashn, the women’s ethnicwear brand, has come up with several new fresh season-appropriate looks ideal for the impending scorching months of Indian summers.
Based in a bright colour palette, the summery assortments include an array of lightweight sarees enhanced with subtle embroidery alongside tradition-meets-popular contemporary culture inspired edgy modern sarees and quirky kurtis replete with abstract designs.
Also a special range of 20 contemporary sarees celebrating the upcoming International Women’s Day on March 8, 2015 as well as a collection of traditional sarees in colours, representing every state in the country, inspired from Indian festival Holi, have also formed a part of the label’s recent offerings.
Some of the standouts from the brand’s latest seasonal lines include a black and white anarkali suit, a black net saree with red border, a floral embroidered beige saree and a luxurious green and gold salwar kameez set.
Set up in 2010, Jashn enjoys a multi-city pan Asian presence with stores in more than 40 locations spread across 21 cities in India, Dubai and Abu Dhabi.