Menswear brand Mistair has tapped actor Aditya Roy Kapur as its new brand ambassador, symbolising a new era of sophistication in men’s fashion.
Mistair which is a brand of Siyaram has gained a reputation for its exquisite and edgy range of premium suiting and shirting fabrics celebrating timeless elegance with a touch of modern flair.
“With specialty weaves, finishes, and textures, Mistair’s collections are designed to turn heads, whether for a formal business suit, a corporate meeting, or a dinner party,” a Siyaram statement said.
“We are delighted to have signed Aditya Roy Kapur as the brand ambassador for Mistair,” Ramesh Poddar, Chairman and Managing Director of Siyaram’s said.
“Over the years, Mistair has established its popularity across demographics, just like Aditya himself,” Poddar added.
“With our commitment to high fashion, quality and accessibility, we’re excited for Mistair’s fashionable journey ahead with Aditya Roy Kapur,” he stated.
“I am delighted to be collaborating with Mistair. Their collection resonates deeply with my personal style, offering designs that exude sophistication with a touch of modern flair,” Aditya Roy Kapur said.
“What impresses me most is how Mistair combines classic elegance with modern trends, making it perfect for the contemporary man who values both tradition and innovation,” the actor too added.
With this powerful partnership, Mistair and Aditya Roy Kapur aim to inspire men across the nation to embrace sophisticated style and elevate their fashion game.
Aditya’s charismatic persona and impeccable fashion sense are set to captivate audiences, further personifying the brand promise of delivering the finest in fashion.