Sellers on Snapdeal will now be able to outsource online services like image tagging, transcription and content development for product description in a more cost-effective and easy manner, following a partnership signed between the digital marketplace and rural IndiVillage.
In a bid to make its business more inclusive and offer the small-scale enterprises with affordable business options, the web retailer, through this new collaborative venture, will help in creating employment and skill development opportunities for people in rural areas.
Speaking about the collaboration, Kunal Bahl, co-founder and CEO of the online shopping site, said, “We are constantly looking at partnerships that let us marry our business goals while creating quantum impact for our country and society. Rural India has immense talent in very large numbers that can be unlocked by companies like ours and thus, giving us the opportunity to make our growth story more inclusive.”
Ravi Machani, founder and CEO of IndiVillage, said, “We believe that participation from a young technology leader like Snapdeal will intensify the cause of digital inclusion and community development in rural India.”