Actors Salman Khan and Katrina Kaif have been signed as ambassadors by Splash, a Middle East high-street fashion retailer to represent the brand across the Middle East.
According to Splash, Salman is known for creating everlasting fashion moments and Katrina, as an aspirational youth icon, making the three individual brands an instant fit.
Both the actors are currently shooting for a campaign, which will go live on September one across all communication platforms, which will also highlight the fashion relationship between the actors and the brand.
On his association with the brand, Salman said, “Each season the brand ups its fashion quotient while still keeping the Arab and Asian consumer at heart which I most relate to.”
“I look forward to this renewed journey and wish we continue to add many more fashionable moments in the life of our valued fans and customers,” he added.
“I am very happy to represent the brand as an ambassador for the Middle East, a region that has given me and my movies so much love and support,” Katrina said.