With the growing demand for its products, menswear brand ‘Sheriff’ is planning to open four to five more stores in West Bengal and Assam in addition to its existing ten stores by end of this financial year 2014-15, according to the owner of the company, Mr. Chand Ladha.
Of the ten, seven are franchisee and three are company-owned, which included 840 sq. ft. store at Howrah Maidan area in the city of Howrah which was opened on August 31. The other stores in the NE region are in Agartala, Udaipur, Jorhat, Dharmanagar, Dibrugarh, Tinsukia, Khowai and Silchar. Besides, the brand Sh-riff is available at around 500 MBOs across West Bengal and North East.
Set up in 1985, C. K. International, manufacturer of the brand, is now a popular one particularly to the targeted people between the age group of 24 and 45 years because of its quality and designs. The products include casual & formal shirts, trousers, blazers, jeans, t-shirts & ethnic wear. Price range starts from Rs. 599 onwards.